DAS 100
Meta Ads Foundations
How Meta's ad system actually decides who sees your ad in 2026, and the three levers that move it. The prerequisite for every track.
Facts verified: July 2026Last updated: July 2026Curriculum v2026.1
Modules
10 lessons- 01The 2026 Meta Ads RealityLesson · quiz · take-home
- 02Accounts & SetupLesson · quiz · take-home
- 03Signal: Pixel, CAPI & Event Match QualityLesson · quiz · take-home
- 04Campaign Structure in 2026Lesson · quiz · take-home
- 05Budgets & the Learning PhaseLesson · quiz · take-home
- 06Creative Is the TargetingLesson · quiz · take-home
- 07Dark Ads, Dark Posts & Partnership AdsLesson · quiz · take-home
- 08Measurement Without Lying to YourselfLesson · quiz · take-home
- 09Policy, Compliance & Not Getting BannedLesson · quiz · take-home
- 10The Small Budget DoctrineLesson · quiz · take-home