Catalog · curriculum v2026.1
Five courses. Forty-eight lessons. Free.
Start with Foundations - it is the prerequisite for every track. Then take the track that matches the job you actually do.
48 lessons53 assessments48 take-homesCurriculum v2026.1
- DAS 100Meta Ads FoundationsHow Meta's ad system actually decides who sees your ad in 2026, and the three levers that move it. The prerequisite for every track.10 lessonsNo prerequisite
- DAS 201Events & Nightlife MarketingPointing an ecommerce-shaped machine at a product that expires at midnight. Announce to on-sale to the final 72 to the harvest.10 lessonsPrerequisite: das-100Certificate
- DAS 202Artist Marketing & ManagementRelease cycles, streaming measurement you can defend, the boosting doctrine, and the node network around an artist.10 lessonsPrerequisite: das-100Certificate
- DAS 203Record Label MarketingRoster architecture, the $0 / $150 / $500 release, catalog as an annuity, and the data moat a label is actually building.8 lessonsPrerequisite: das-100Certificate
- DAS 301Tour & Multi-Market CampaignsThe capstone. Twelve markets as one organism: rolling announce, routing intelligence, budget ops, and the tour treasury.10 lessonsPrerequisite: das-100 + (das-201 or das-202)Certificate